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Welcome to Voices in PR. Today’s guest is Amanda Williams, Director at Yellow Panda Agency. Amanda Williams is a vibrant public relations and corporate affairs professional. Prior to founding the public relations, leadership marketing agency Yellowpanda in 2017, Amanda made headlines as a rising star in the federal government’s media team. Yellow Agency specialises in […]
Written by Yuru Tang, input with Ron Stefanski Nowadays, social media has become one of the most effective tools for PR professionals to connect with journalists, editors, and producers, which can significantly facilitate relationship building between PR experts and media. The following tips can help you to communicate with media professionals through social media platforms. […]
Written by Yuru Tang, with input from Emma Haddad Companies leverage PR to build good relationships between companies and stakeholders. The outcomes of PR campaigns might not be as directly and quickly as marketing campaigns which can boost ROI in a few weeks. However, businesses still invest billions in PR because it brings a […]
